Overview

Animal Jam was created in partnership with National Geographic, and it provides an outdoor-themed social space for children. Animal Jam's terms state that they have different methods of chat that players may utilize, and that parents can control some aspects of chat through their Parent Account. Animal Jam's terms state that they collect anonymous and personally identifiable information such as email, phone number, profile name and address. Animal Jam's terms state they may share a user's information with third parties, service providers, and affiliates. Animal Jam's terms state that they use standard security measures, but does not disclose whether they use encryption for a user's data while in transit or while at rest. If a user wants to play Animal Jam, the terms state they must be at least 18 years old, or must get permission from their parent or guardian. If this application is being used in a school context, teachers are strongly advised to review their school or district policy on parental consent.

Animal Jam can be accessed through its website. The Privacy Policy and Terms of Use accessed for this evaluation can be found on Animal Jam’s website. This evaluation only considers policies that have been made publicly available prior to an individual using the application or service.

Safety

Animal Jam's terms state they have different methods of chat that players may utilize. The terms specify that parents can control some aspects of chat through their Parent Account. The terms also specify that Animal Jam may collect and use this information to improve the gameplay experience and promote safety. Within the game, parents can access a Parent Dashboard, which includes gameplay information and their child's chat settings. These settings include multiple privacy levels with the ability to block and report abusive interactions. The terms state the Service filters and moderates online chat and provides Internet safety guidance to parents. They also filter usernames in an attempt ensure they don't have children’s Personal Information included in them. In addition, Animal Jam provides tools to children and parents to help them block and report troublesome players.

Privacy

Animal Jam's terms state they collect anonymous and personally identifiable information such as email, phone number, profile name and address. Animal Jam may share a user's information with third parties, service providers, and affiliates. The terms list these affiliates, and several of them provide services that include behavioral and targeted marketing. Animal Jam's terms also state they can update their terms at any time, and that using the service after the update indicates that the changes are accepted. The terms also specify that notice of updates will be emailed to users, or shared on the site. However, many children will not have stored an email with the vendor, which increases the chances of young people not being informed of changes that could impact them. Animal Jam's terms state they can "share, transfer or assign" user data to any successor. However, the terms do not provide clear details on any limits on how a successor could use that data, or how users would be notified of any transfer.

Security

Animal Jam's terms state they use standard security measures, but do not disclose whether they use encryption for a user's data while in transit or while at rest. The terms do not contain significant details about any additional security measures, or any training, or safety checks for employees on handling and maintaining data securely.

Compliance

Animal Jam is clearly targeted to children under the age of 13. If a user wants to play Animal Jam, the terms state that they must be at least 18 years old, or must get permission from their parent or guardian. Animal Jam's terms state they collect data that is reasonably necessary for children to participate on the site such as usernames, passwords, gender, age, and chat logs. This data may include Personal Information and Anonymous Information. The terms state a parent can review their child's Personal Information by contacting the vendor or using their Parent Account. The terms state a parent may also request that the vendor no longer collect Personal Information from their child or have their child's Personal Information deleted.

Lastly, the terms state the Service requires verifiable consent from a parent or guardian, which means they will take steps to make sure that the parent or legal guardian has given informed consent for their child playing Animal Jam. If this application is being used in a school context, teachers are strongly advised to review their school or district policy on parental consent.

Overall Score

Every privacy rating includes an overall score. A higher score (up to 100%) means the product provides more transparent privacy policies with better practices to protect user data. The score is best used is as an indicator of how much additional work a person will need to do to make an informed decision about a product.

Basic ScoreFull Score
Comprehensive Assessment5845

Concerns

The privacy evaluation process summarizes the policies of an application or service into concern categories based on a subset of evaluation questions that can be used to quickly identify particular practices of a vendor’s policies. These concerns are composed of evaluation questions that can be used to calculate scores relative to that concern.

ConcernBasic ScoreFull Score
Data Collection: Protecting personal information8345
Data Sharing: Protecting data from third parties5060
Data Security: Protecting against unauthorized access020
Data Rights: Controlling rights to data8850
Data Sold: Preventing sale of data025
Data Safety: Promoting responsible use6775
Ads & Tracking: Prohibiting the exploitation of users' decision making process5055
Parental Consent: Protecting children’s personal information10085
School Purpose: Following student data privacy laws00
Individual Control: Controlling data useNA30

Statutes

Each statute or regulation is associated with one or more evaluation questions. As such, we can calculate scores for each statute or regulation using only those questions associated with the statute or regulation. Each specific statute or regulation's score serves as an indirect proxy indicating the likelihood of the application or service satisfying all of its compliance obligations.

StatuteBasic ScoreFull Score
California Online Privacy Protection Act (CalOPPA)8158
Children's Online Privacy Protection Act (COPPA)6255
Family Educational Rights and Privacy Act (FERPA)5736
Student Online Personal Information Protection Act (SOPIPA)3536
General Data Protection Regulation (GDPR)5741
The California Consumer Privacy Act (CCPA)5039

Privacy Policy Details

1: Transparency

1.1: Policy Version
  • Privacy policies do indicate a version or effective date.
  • Privacy policies do not indicate a change log or past policy version is available.
1.2: Policy Notice
  • Users are notified if there are any material changes to the policies.
  • Privacy policies indicate the method used to notify a user when policies are updated.
1.3: Policy Changes
  • Unclear whether users are notified prior to any material changes to the policies.
  • Changes to the policies are effective immediately and continued use of the product indicates consent.
1.4: Policy Coverage
  • Privacy policies indicate the products that are covered by the policies.
1.5: Privacy Contact
  • Users can contact the company about any privacy policy questions, complaints, or material changes to the policies.
1.6: Policy Principles
  • Privacy policies do not indicate any privacy principles, layered notices, or a table of contents.
1.7: Policy Language
  • Privacy policies are not available in multiple languages.
1.8: Intended Use
  • Intended for children under 13.
  • Intended for teens.
  • Unclear whether intended for adults over 18.
  • Intended for parents or guardians.
  • Unclear whether intended for students.
  • Unclear whether intended for teachers.

2: Focused Collection

2.1: Data Collection
  • Personally identifiable information (PII) is collected.
  • The categories of collected personally identifiable information are indicated.
  • Geolocation data are collected.
  • Unclear whether this product collects biometric or health data.
  • Interactions, behaviors, or usage analytics data are collected.
  • Unclear whether this product collects sensitive data.
  • Data is automatically collected.
2.2: Data Source
  • Unclear whether personal information or education records are collected from preK-12 students.
  • Personal information from children under 13 years of age is collected.
2.3: Data Excluded
  • Unclear whether specific types of personal information excluded from collection.
  • Unclear whether specific types of collected information are excluded from the privacy policy.
2.4: Data Limitation
  • Collection or use of data is limited to product requirements.

3: Data Sharing

3.1: Data Shared With Third Parties
  • Collected information is shared with third parties.
  • The categories of information shared with third parties are indicated.
3.2: Data Use by Third Parties
  • The purpose for sharing a user's personal information with third parties is indicated.
  • Data are shared for analytics.
  • Data are shared for research and/or product improvement.
  • Personal information is not shared for third-party marketing.
3.3: Data Not Shared With Third Parties
  • Unclear whether there are specific categories of information that are not shared with third parties.
3.4: Data Sold to Third Parties
  • Unclear whether personal information is sold or rented to third parties.
3.5: Third-Party Data Acquisition
  • Unclear whether personal information about users is obtained from third parties.
3.6: Third-Party Links
  • Links to third-party external websites are not age-appropriate.
3.7: Third-Party Data Access
  • Unclear whether third parties are authorized to access a user's information.
3.8: Third-Party Data Collection
  • Personal information of users is collected by a third party.
3.9: Third-Party Data Misuse
  • Unclear whether personal information can be deleted from a third party.
3.10: Third-Party Service Providers
  • Third-party services are used to support the product.
  • The roles of third-party service providers are indicated.
3.11: Third-Party Affiliates
  • Unclear whether the categories of third parties that receive data are indicated.
3.12: Third-Party Policies
  • Unclear whether links to privacy policies of third-party companies are available.
3.13: Third-Party Data Combination
  • Unclear whether company may combine data with additional data from third-party sources.
  • Unclear whether data shared with third parties can be combined with other data.
3.14: Third-Party Authentication
  • Unclear whether this product supports third-party login.
  • Unclear whether personal information from third-party login providers is collected.
  • Unclear whether personal Information is shared with third-party login providers.
3.15: De-identified or Anonymized Data
  • Unclear whether user information that is shared is shared in an anonymous or de-identified format.
  • Unclear whether the company describes their de-identification process of user information.
3.16: Third-Party Contractual Obligations
  • Unclear whether contractual limits are placed on third-party data use.
  • Unclear whether contractual limits prohibit third parties from reidentifying or de-identified information.

4: Respect for Context

4.1: Data Use
  • Use of information is limited to the purpose for which it was collected.
  • The context or purpose for which data are collected is indicated.
4.2: Data Combination
  • Unclear whether this product treats combined information as personally identifiable information (PII).
4.3: Data Notice
  • Unclear whether notice is provided if the context in which data are collected changes.
4.4: Data Changes
  • Unclear whether consent is obtained if the practices in which data are collected change.
4.5: Policy Enforcement
  • Accounts may be terminated if users engage in any prohibited activities.

5: Individual Control

5.1: User Content
  • Users can create or upload content.
5.2: User Consent
  • Unclear whether opt-in consent is requested from users at the time personal information is collected.
5.3: Remedy Process
  • Unclear whether a grievance or remedy mechanism is available for users to file a complaint.
5.4: Data Settings
  • Unclear whether users can control the use of their information through privacy settings.
5.5: Data Disclosure
  • Users can opt out from the disclosure or sale of their data to a third party.
  • Users can request to know what personal information has been shared with third parties.
  • Unclear whether notice is provided in the event the company receives a government or legal request for a user's information.
5.6: Intellectual Property
  • Users do not retain ownership of their data.
  • A copyright license is claimed to data or content collected from a user.
  • Unclear whether any copyright license to a user's data is limited in scope or duration.

6: Access and Accuracy

6.1: Data Access
  • Processes to access or review user data are available.
  • Methods are available to restrict who has access to data.
  • Processes to review student data are available for the school, parents, or students.
6.2: Data Integrity
  • Unclear whether the company attempts to maintain the accuracy of data they collect.
6.3: Data Correction
  • Processes to modify data are available for authorized users.
  • Processes for the school, parents, or students to modify inaccurate student information are available.
  • Unclear whether the time period for the company to modify inaccurate data is indicated.
6.4: Data Retention
  • Unclear whether the product provides a data-retention policy.
  • Unclear whether exceptions to the data retention policy exist.
6.5: Data Deletion
  • Unclear whether this product deletes data when no longer necessary.
  • Unclear whether a user's data are deleted upon account cancellation or termination.
  • Processes to delete user data are available.
  • Processes for authorized users to delete data are available.
  • Unclear whether the time period for the company to delete data is indicated.
6.6: Data Portability
  • Unclear whether this product provides users the ability to download their data.
  • Unclear whether a user can assign an authorized account manager or legacy contact.

7: Data Transfer

7.1: Data Handling
  • Unclear whether user information can be transferred to a third party in the event of a merge, acquisition, or bankruptcy.
  • Unclear whether users are notified if their information is transferred to a third party.
7.2: Transfer Request
  • Unclear whether user information can be deleted prior to its transfer to a third party.
7.3: Onward Contractual Obligations
  • Third-party transfer is contractually required to use the same privacy practices.

8: Security

8.1: User Identity
  • Unclear whether a user's identity is verified with additional personal information.
8.2: User Account
  • Account creation is required.
  • Managed accounts are available.
  • Unclear whether multi-factor account protection is available.
8.3: Third-Party Security
  • Unclear whether third-parties with access to information are required to provide the same security protections as the company.
8.4: Data Confidentiality
  • Unclear whether this product uses reasonable security practices to protect data.
  • Unclear whether this product limits employee or physical access to user information.
8.5: Data Transmission
  • Unclear whether this product encrypts all data in transit.
8.6: Data Storage
  • Unclear whether all data are stored in an encrypted format.
  • The company is clear what jurisdiction a user's personal information is subject to.
8.7: Data Breach
  • Unclear whether this product provides notice in the event of a data breach.
8.8: Data Oversight
  • Unclear whether this product performs data-privacy and/or security-compliance audits.

9: Responsible Use

9.1: Social Interactions
  • Users can interact with trusted users.
  • Users can interact with untrusted users, including strangers and/or adults.
  • Profile information must be not shared for social interactions.
9.2: Data Visibility
  • Personal information can be displayed publicly.
  • Users can control how their data are displayed to others.
9.3: Monitor and Review
  • User-created content is reviewed, screened, or monitored by the company.
  • User-created content is not filtered for personal information before being made publicly visible.
  • Social interactions between users are moderated.
  • Unclear whether social interactions of users are logged.
9.4: Report Content
  • Users can filter or block inappropriate content.
  • Users can report abuse or cyberbullying.
9.5: Internet Safety
  • The company provides links to resources that support safe and appropriate social interactions.

10: Advertising

10.1: Company Communications
  • A user can receive service- or administrative-related communications from the company.
10.2: Traditional Advertising
  • Traditional or contextual advertisements are displayed.
10.3: Behavioral Advertising
  • Personalised advertising is displayed.
10.4: Ad Tracking
  • Data are collected by third-parties for their own purposes.
  • User's information is used to track and target advertisements on other third-party websites or services.
  • Unclear whether this product creates and uses data profiles for personalised advertisements.
10.5: Filtered Advertising
  • Ads displayed to children are filtered for inappropriate content.
10.6: Marketing Communications
  • The company can send marketing messages.
  • Unclear whether this company provides promotional sweepstakes, contests, or surveys.
10.7: Unsubscribe
  • Users can opt out of contextual, or personalised advertising.
  • Users can opt out or unsubscribe from marketing communications.
10.8: Do Not Track
  • Unclear whether this product responds to "Do Not Track" or other opt-out mechanisms.
  • Unclear whether the company provides a method for users to opt-out from third-party tracking.

11: Compliance

11.1: Children Under 13
  • Company does have actual knowledge that personal information from users under 13 years of age is collected.
  • The company does provide a section, heading, or separate policy for children in their policies.
  • Account creation is not restricted or prohibited for users under 13 years of age.
11.2: Students in K–12
  • Unclear whether this product is primarily used by, designed for, and marketed toward students in grades preK–12.
  • Processes to enter education records into the product are not described.
  • Unclear whether additional rights or protections may be provided with an additional school contract.
  • Unclear whether the company is designated as a school official.
11.3: Parental Consent
  • Parental consent is required before personal information is collected or disclosed.
  • Unclear whether this product limits parental consent with respect to third parties.
  • Parents can withdraw consent for the further collection of their child's information.
  • Children's personal information is deleted if collected without parental consent.
  • Parental consent notice and method for submission are provided.
  • Unclear whether this product transfers parental consent obligations to the school or district.
11.4: Legal Requirements
  • The legal jurisdiction that applies to the laws governing the policies is indicated.
  • A user is required to waive the right to a jury trial, or settle any disputes by arbitration.
  • Unclear whether a user is required to waive the right to join a class action lawsuit.
  • A company will disclose personal information to law enforcement.
11.5: Certification
  • The company has signed a privacy pledge or received a privacy certification.
11.6: International Laws
  • A user's data are not subject to International data transfer or jurisdiction laws.
  • Unclear whether the company has indicated it is a Data Controller or Data Processor.